Grace Smith
December 28, 2023

Human Resources (HR) has never been more important than it is today. HR experts are leading dramatic innovations that are altering work as we approach 2024.

Think about it: Gallup found that only 36% of US employees are engaged.

This troubling figure highlights the need for HR to lead employee experience reimagination. 

According to HR thought leader Josh Bersin, "The human resources function is going through a renaissance, and HR teams are at the center of this transformation."

In this blog, we'll explore the role HRs play in boosting engagement and 5 strategies that help bolster engagement for a thriving work culture.

The Role of HR in Employee Engagement

The success of many businesses depends on having engaged employees. And when we look at the companies from this aspect, the HR department plays the biggest role.

1. Hiring and onboarding

Employee engagement frequently begins with hiring and onboarding. HR experts recruit excellent people whose values and goals match the company's. The right hires set the stage for elevated employee engagement. HR-managed onboarding makes new recruits feel welcome, informed, and integrated from day one. Asking the right questions in onboarding surveys help identify potential issues and growth opportunities. This leads to increased employee satisfaction, productivity, and retention.

2. Creating a positive workplace

HR shapes the workplace. This involves encouraging trust, respect, and open communication. Every employee should feel valued and included through HR policies and practices that encourage diversity and inclusion. HR boosts engagement by promoting a positive workplace culture.

3. Development and training

Growth and development opportunities boost employee engagement in so many ways. HR coordinates training, skill-building, and career advancement. Professional development improves employees' abilities and indicates that the company prioritizes their long-term growth and contributions.

4. Managing performance

HR provides frequent feedback and acknowledgement through performance appraisals. When given positive criticism and recognized for their work, employees feel appreciated and driven. HR also resolves performance concerns quickly and supports workers to succeed.

5. Employee wellness and benefits

HR manages employee perks, which directly affect engagement. A complete benefits package, including healthcare, wellness, and work-life balance, can improve employee well-being. Employee engagement and productivity increase when their physical and mental health is encouraged.

6. Communication and feedback

Engagement requires good communication. HR helps employees and management communicate effortlessly. HR can assess employee satisfaction and make adjustments through employee surveys, feedback, and complaint channels. Employees are more engaged when they know their thoughts count and are considered by the company.

7. Acknowledgement and recognition

HR creates and maintains employee recognition and incentive programs. These initiatives can incorporate simple acts of appreciation beyond cash incentives. Recognized employees feel more connected to their work and company.

8. Employee support and conflict resolution

Workplace conflict is inevitable. HR is crucial to dispute resolution, mediation, and employee assistance. Employees are more engaged and dedicated when their issues are treated seriously.

9. Monitoring/Adapting

HR tracks employee engagement through surveys, feedback, and data analysis. When engagement drops, HR can find out why and take action. This proactive strategy keeps engagement high during tough times.

For example, ThriveSparrow's dynamic heatmaps enable HR professionals to visualize department-wise engagement, guiding them in taking strategic steps to enhance overall engagement.

A screenshot of ThriveSparrow's dynamic heatmaps.
ThriveSparrow's Dynamic Heatmaps

Stay ahead of the curve with engagement insights and real-time analytics all at one place. Try ThriveSparrow for free today and streamline and monitor your engagement activities.

10. Leadership development

HR finds and develops team-motivating leaders. Since leaders create the tone for the organization, strong leadership at all levels promotes participation.

Strategies for Improving Employee Engagement

Employee engagement involves dedication, communication, and strategy. Engaged employees are definitely more productive, satisfied, and super dedicated to their work. Here are some of the most effective strategies to boost employee engagement.

1. Set clear objectives and expectations

This method involves making sure employees understand their jobs, responsibilities, and performance objectives. Clear expectations help employees follow the company's mission and vision. Employees are more engaged when they know what is expected of them since they have a purpose and direction.

Example: A retail shop manager meets with each employee to review their duties and performance goals. Cashiers know daily transaction targets and the value of customer service. Establishing clear expectations encourages employee involvement by assisting them in understanding their part in shop performance.

2. Establish a happy work environment

Open communication, respect, trust, and support are necessary for a good corporate culture. Employees ought to feel comfortable sharing their thoughts, worries, and criticism. Employees who work in a positive environment are motivated to contribute to the success of the company and feel appreciated.

Consider a marketing firm that prioritizes a healthy work environment. They hold regular team meetings where staff members may discuss ideas, trade project proposals, and provide feedback. The leadership of the agency routinely solicits and acts upon employee feedback. There is more employee involvement in this transparent, encouraging environment.

3. Promote career advancement

Employee growth and skill improvement are professional development initiatives. Mentoring, seminars, training, and career promotion are examples. When employee development is a business priority, people feel appreciated and see a bright future.

Example: A software company's HR department provides several career progression opportunities. They encourage employee certification and provide online technology-creation seminars. Mentorship pairs novice coders with experienced mentors to enhance careers and skills. Knowledge and skills enhances employee engagement.

4. Acknowledge success

Acknowledging efforts boosts engagement. Compliments, diplomas, bonuses, and other rewards are indications of appreciation. When their achievements are recognized, employees feel respected, encouraged, and more engaged.

Example: Sales firms implement "Salesperson of the Month" programs. The sales staff examines income and client feedback monthly. Top sellers receive bonuses, monthly parking, and rewards. The sales team is inspired by this award program since it recognizes their hard work.

5. Promote work-life balance

Employee well-being and engagement depend on work-life balance. Companies must actively help employees balance work and life. Remote employment, paid time off, and flexible schedules are examples. Successful personal-professional management keeps people engaged and less inclined to burn out.

Example: Corporate HR promotes work-life balance via flexible scheduling. Employees can work remotely or adjust their schedules to fit personal obligations. Paid vacations are available from the employer. Flexibility helps people combine work and life, reducing stress and increasing engagement.

How ThriveSparrow Can Be a Game-Changer for your Org's Engagement

Organizational success depends on employee engagement. Engaged employees are more productive, motivated, and dedicated, improving performance and lowering attrition. ThriveSparrow has the potential to revolutionize employee engagement. ThriveSparrow provides an employee experience ecosystem where organizations can manage and transform employee engagement completely.

Streamlined feedback: ThriveSparrow simplifies employee feedback and engagement assessments through surveys and real-time feedback.

Example: A major IT firm uses ThriveSparrow's Engage module for sharing and analyzing regular engagement surveys and results, enabling HR to resolve issues promptly.

Rewards and recognition: ThriveSparrow's "Kudos" module fosters an appreciation culture, inspiring success.

Example: Client service teams use Kudos to praise colleagues, enhancing engagement and customer happiness.

Custom surveys: Conduct tailored engagement surveys for in-depth insights. Get started quickly by choosing questions from a library of research-backed question banks.

Example: A healthcare firm creates work-life balance surveys, managing engagement concerns among healthcare providers.

Create a culture of appreciation: Kudos promotes appreciation, improving teamwork and project performance.

Example: Marketing teams utilize kudos for recognizing creativity, enhancing collaboration and client satisfaction.

A screenshot of ThriveSparrow's Recognition Channel
ThriveSparrow's Recognition Channel

Facilitate appreciation among your employees that aligns with your Org values, and foster a happy and collaborative work environment. Try ThriveSparrow for free and empower managers to elevate engagement.

The Future of HR and Employee Engagement

HR has opportunities and challenges in employee engagement. As workplaces evolve, HR professionals must embrace technology, wellness, diversity, and inclusion. Feedback and growth are essential for employees.

An organization's future depends on its staff's empowerment and engagement. HR departments can boost growth, resilience, and innovation by promoting participation. HR will continue to create successful workplaces, affecting individuals and businesses in this changing atmosphere.